EDGE by Titan Launches Fumage

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Edge by Titan introduces Fumage, a new collection that marks a strategic evolution in the brand’s design and material language. Defined by a new ceramic case geometry, redesigned ceramic bracelet, and a hand‑finished fumé dial, Fumage is the first new ceramic shape introduced to the Edge portfolio in three years.

Inspired by the fluidity of smoke, the collection captures movement with control; translating the art of fumage into a gradient dial created through a meticulous multi‑stage lacquering process. The new case architecture enhances durability while preserving Edge’s signature slimness, complemented by refined details such as a satin bezel, polished bevels, and integrated ceramic links that create a subtle play of light.

Commenting on the launch, Kalpana Rangamani, Chief Sales & Marketing Officer, Titan Premium & Luxury Watches, said: “With Fumage, we’re widening the footprint of Edge in the premium category. The new structure, the introduction of the ceramic case, and the fumé dial give Edge a distinct visual language and a stronger competitive edge in a space that’s becoming increasingly design-led. This isn’t just a new launch—it’s the start of the next chapter for Edge, where we can claim stakes in design and a strong material story at the same time.”

Edge Fumage is available in Black and Blue across Titan World, Helios stores, Titan.co.in, and select authorised retailers. Check out the digital catalogue.