On Saudi National Day, Damas celebrated the women whose ideas, talent and determination are shaping the Kingdom in their own remarkable ways.
Created in collaboration with Hia magazine, Her Imprint, Her Sparkle is a campaign inspired by a simple belief: influence has no single language. It can be found in ambition and discipline, in creativity and care, in the courage to begin again, and in the everyday choices that inspire others to see new possibilities.
The campaign brings together five Saudi women, each expressing her impact through a distinct world and personal journey.
Together, these women reflect the many ways Saudi women leave their imprint. Their influence is not limited to one profession, one definition of success or one way of being. It is present in the ideas they share, the communities they build, the traditions they protect and the doors they open for those who come next.
At Damas, jewellery has always been about more than adornment. It is about celebrating the moments, memories and identities that make every woman distinct. Her Imprint, Her Sparkle extends that belief beyond the piece itself, honouring the confidence and character of the woman who wears it.
