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Under its Sustainability (Pragati) initiative, Titan has successfully rejuvenated the SIPCOT Hosur Lake in partnership with Hosur Municipal Corporation and SIPCOT. This marks Titan’s third major water intervention in Tamil Nadu in 2025, transforming a vital urban waterbody into a thriving ecological and social space.

Key outcomes of the restoration include tripling the lake's water-holding capacity from 5.6 crore litres to 17.1 crore litres and deepening it from 1.5 metres to 8 metres. The projects also adds structural enhancements such as bund strengthening and stone pitching were undertaken alongside developing a 950-metre walking and jogging track to foster community interaction. A 40,000 square foot Miyawaki forest island has been introduced to boost biodiversity, complemented by the planting of over 4,300 saplings to enhance greenbelt formation and ecological resilience.

Speaking on the occasion, C.K. Venkataraman, Managing Director, Titan Company Limited, said, "The rejuvenation of SIPCOT Hosur Lake exemplifies our commitment to sustainability and community welfare under the Pragati initiative. By restoring this critical waterbody, we aim to bolster water security and biodiversity in Hosur while creating a safe, green space for residents to enjoy. This project reflects the power of collaborative effort between industry and government to deliver lasting environmental and social impact."

Titan undertook the rejuvenation under the Namakku Naame Thittam scheme, and the project was executed by Surya Shakti Greenlands Pvt. Ltd. and Infrastructure Development Corporation (Karnataka) Limited (iDeCK).
From Sriperumbudur’s Gunduperumbedu Lake to Coimbatore’s Masaorambhu Stream, Titan continues to lead holistic water interventions that build resilient communities and ecosystems across Tamil Nadu.