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Mia launches #Borntobeme Birthstone Bracelets

Mia by Tanishq has come out with a new collection called #Borntobeme Birthstone Bracelets. This range is an assortment of 12 bracelets, designed to include your birthstone colour, zodiac sign and a constellation unique to you.

This #BornToBeMe birthstone bracelet lets you wear your personality proudly. Each individual is as unique as their story - find the one that’s yours and flaunt it too!

Speaking about the launch of the Mia Birthstone Bracelets, Bhavishya Kelappan, the Business Head, says, “Jewellery holds an extremely special place in every woman’s heart, as it represents her own very distinctive style. The Birthstone Bracelet Collection by Mia represents the quirky sensibilities of today’s modern Indian woman. Our campaign brings out the idiosyncrasies of each zodiac through a series of 12 digital films, making it both fun and relatable to women across the country.”

Mia by Tanishq is known for its versatile designs in delicately crafted gold and diamonds available in a variety of product styles including earrings, finger rings, bracelets, pendants, and neckwear. Each piece is crafted to tastefully capture the less-is-more look for women who believe in sophisticated fashion.

This season, wear your personality on your wrist with #BornToBeMe Birthstone Bracelets from Mia. Priced at Rs. 5999, these are available at all Mia by Tanishq stores across the country as well as in Tanishq stores and select Shoppers Stop outlet.